Archive / collected thinking
Category: Business Strategy
- Dmitry Rodionov
Website brief: start with the business goal
What should a visitor understand and do on the website? How to translate the business goal into project scope and acceptance criteria.
- Dmitry Rodionov
The path from visiting the website to making an inquiry
A clear offer, predictable form, and efficient request handling create a seamless pathway. How to find points where users lose orientation.